Luvs and Pampers are both made by P&G. I've tried both brands, even the BabyDry and Cruisers both on the Pampers line. In terms of absorbency, all three hold nearly equal amounts. BabyDry and Luvs are stretchiest, but the Cruisers sides don't tear off as often, even though they don't stretch as much. Each diaper has a great scent, each one is different, but I've always preferred Luvs. One great feature about them is that they don't sweat at all, but Pampers do. Plus, they're significantly cheaper as well. A pack of 40 Luvs size 6 is about $11 compared to a pack of 40 Pampers BabyDry - $18.