For active users, of course you want a good fit and absorbency you can have confidence in to not have leaks. Others, who just like the feel of wearing, but not interested that much in using them could look for something else when picking a diaper brand. Then there's also preferences in disposable or cloth diapers among users. So, what are the most important thing(s) you consider when picking a diaper type/brand to purchase? Multiple choice poll to follow.