This is a picture that I've seen circulating lately.
The message of that image is that because he's white he's "crazy" rather than a terrorist or a thug. The point of that picture is the differentiating images of killers based on their race and says nothing even remotely close to the intention the killer had.
Regardless of race, gender, or religion, this person is a mentally-ill murderer and a terrorist. What that picture does is "unveil" the racism and bias the media has for white people. It says nothing of the crime being wrong, only that if he weren't white, he'd be treated worse by the media than he currently is.
And while people share this photo with their friends, the message of bias and racism reigns supreme, instead of a message of condolence and sympathy for the victims.