I have to give credit to the spokespeople they've chosen. Lisa Rina and NFL players in the US, PJ Stock (ex-pro hockey player) and Isabel Brosseur (figure skater) in Canada, for being game enough to try a product.
My only complaint is that the host of the commercial always starts with, "I know you don't need it but . . . " Wouldn't it be great if one of them said, "Well Hank, I actually do have bladder issues and this could be a great solution."?