Extra Fluff and Everyone,
Although growing up my family was anti-disposable, simply because I wore diapers so often I noticed and read print ads for Pampers. The year (June 1976 to May 1977) we lived in Davenport, Iowa I am sure there were TV commercials for Pampers, perhaps also for Huggies.
I was accepted to a university early in 1981, by which time I absolutely needed diapers every night. Nothing in the information packet mentioned coin washers in the dorms. That was when I started asking about adult disposables. My urology nurse showed me ads in medical publications for Attends. They were similar in concept and art work to the one Extra Fluff so generously shared. For the medical ads the copy was more technical. That summer Mom told me she had seen Attends ads in ladies magazines. So when I admitted to Mom that I had concluded I would need Attends for the dorm, Mom answered that she understood and supported my choice.
See, those simple print ads with the line illustrations were effective. Then later the adorable June Allyson started doing those TV commercials for Depend. I do not remember seeing any Attends TV commercials, but during my university and law school years I did not have a TV.